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Televisions were introduced to the American Public at the New York World Fair in 1939. The first sets were crude and reception was poor, so they were not immediately popular. It took the introduction of the color television set in 1951 for the demand to rise, and by the end of the year 1.5 million television sets had been purchased. This was quite an increase from the preceding year when only 150,000 had been sold!

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15y ago

Television became a part of American culture in the early 1950s with such early nationally broadcast programs as "Your Show of Shows" with Sid Caesar and Imogene Coca, and "The Milton Berle Show."

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Television's influence increased as more and more people had it in their homes. However, in 2011, television ownership has declined for the first time in twenty years. Digital signals combined with the poor economy as well as internet programming availability are changing the market. If you have the money, paying for cable, or the converter box gives you reception.

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Q: When did television become a mass medium?
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What is considered as true mass medium?

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While televisions were available in the 1930s, the popularity only increased drastically in homes during the late 1940s to the 1950s.


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I think what you are trying to say is that film is an "example of" mass communication. In other words, film (or movies) is one of the mass media. A mass medium sends out a message to a large and often distant and anonymous audience; we don't know who is listening to our radio show or who is reading our book, and the audience could come from anywhere. (And by the way, "medium" is singular-- radio is a mass medium. Radio and television are mass "media," plural.) Examples of mass media are radio, TV, movies, books, magazines, the internet, and newspapers. All of these are in the category known as "mass communication."


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