How much is my sears model 54 30-30 worth?

Answer 1

I'm quite sure that the Sears model #54 in 30-30 cal. was made by Winchester and is a duplicate of their model #94. These firearms were made to sell for a price of somewhat less than one could buy the same gun with the Winchester name on it. This was generally accomplished by using wood other than walnut and spending less time and care in the overall finish applied to the firearm. This, I'm sure, did not effect the safety or shootability of the firearm with the possible exception that the action did not cycle as smooth as a real Winchester. They probably sold for 20% to 30% less than a real Winchester.
The collectability of Winchesters does not spill over to "trade" guns such as this. The value of any used gun obviously relates to its overall condition. I would think you would be lucky to get 50% of what a like condition Winchester would fetch. Even if the firearm is in very good condition I would be surprised if a gun shop would offer you more than $150 for this firearm. A private party transfer mayby $50 bucks more to a knowledgeable buyer.