Media planning is the process of choosing the right media to target the right customers. The best place to learn more about media planning is at Media Careers on the About Website.
a) Over the Shoulder Graphicb) In Media industry, OTS stands for Opportunity to See. More often, the phrase used is Average OTS. During a given period, an average OTS signifies the average number of times a particular audience is exposed to a commercial. Following is the formula for calculation of Average OTS/Average Frequency:Avg. OTS = Total GRPs/Reachwhere Reach = the number of different households exposed to the commercial at least onceand GRPs = Gross Rating Points (a summation of TV rating points for a given period )
media planning is the process of formulating strategies and selecting the appropriate media vehicle that can be use to reach the target audience.
calculating OTS
media planning is the process of stretegic line up then buying and fixing the advertisements process
The importance of media planning is knowing exactly where the customer base is and how to market the product to them. This can be done through television, radio, internet, or other media.
Media planning is focus on product advertising push and pull stragic by televison, sport program, magazin, newspaper and radio.
Peter Ots goes by Otsie.
OTS means Open to SKy
Daana Ots was born on July 17, 1987.
Georg Ots was born on March 21, 1920.
Georg Ots was born on March 21, 1920.