Authoritarian doctorine has determined the Mass Communication pattern for more people over a longer period of time than any other theory.
it was presented by Siebert Peterson and Schuman 1956 under being normative theories of mass communication. there are following points of authoritarian theory which will explain the function of mass media in society.
1) Press is made or placed under the control of government ruler in this system.
2) to prevent the pres form interference the ruler has five the directions to the press for not challenging or criticizing on the government .
3) press works as an instrument to strength the power of the ruler.
4) Media should do nothing that could harm the establishment of the government .
5) media should not project based moral an political values.
6) journalists or other media professionals have no right to stand against the government .
some one that is bossy and always has to have their own way. __ T. Adorno and others formulated an elaborate theory about "the authoritarian personality". Authoritarians are not necessarily bossy; in fact, they may have a deep-seated yearning to be led, to "follow the leader". They are: * Intolerant * Conventional * Unable to live with ambiguity * Inclined to think in stereotypes * Inclined to follow a strong-willed, intolerant leader. There are also suggestions that they are stuck at the anal stage of developement (if you take Freud seriously). Note that the theory is controversial. It arose originally as part of an attempt to explain the rise of Nazism and other forms of Fascism. See the link for more information.
1. authoritarian (controlled media) 2. libertarian (free media) 3. soviet (communist) 4. social responsibility
The normative theories of the press are four main theories that seek to define the role and responsibilities of the media in society. They include authoritarian theory, libertarian theory, social responsibility theory, and Soviet communist theory. Each theory advocates for different principles regarding the press's relationship with government, freedom of speech, and social obligations.
The question aims at highlighting the point why do authoritarian Governments ( specially in Asia) try to control the media.
China
Authoritarian theory advocates for strong central authority and limited individual freedoms, prioritizing order and control. Libertarian theory emphasizes individual liberty and minimal government intervention, promoting personal autonomy and freedom of choice.
Authoritarian
authoritarian personality theory
Democratic Participant Theory emphasizes the active involvement of citizens in decision-making processes, promoting transparency and accountability. Authoritarian Theory, on the other hand, concentrates power and decision-making in the hands of a centralized authority, limiting citizen participation and freedoms.
Authoritarian personality theory states that extreme prejudice is a result of a strong tendency to submit to authority, rigid adherence to conventional values, and aggression towards those who defy these values. It suggests that individuals with authoritarian personalities are more likely to express prejudice towards groups that are perceived as different or threatening.
Theodor Adorno, a German psychologist, along with his colleagues, found that prejudiced individuals often exhibit characteristics of an authoritarian personality in their research conducted in the 1940s. They developed the Authoritarian Personality theory, which suggests that individuals with authoritarian personalities are more likely to hold prejudiced beliefs and attitudes.
Information theory focuses on the quantification of information, studying the transmission, storage, and compression of data. Information media theory, on the other hand, examines how information is produced, distributed, and consumed in different forms of media, such as television, radio, and the internet. It looks at the impact of media on society and communication processes.
The four theories of prejudice are realistic conflict theory, social identity theory, authoritarian personality theory, and intergroup contact theory. These theories help to explain the origins and perpetuation of prejudice within society.