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Q: What is Lateral merger?
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Can you give a real life example of a lateral merger?

if a distillery eg Smirnoff had to merge with a brewery { any beer manufacturer} that would form a lateral merger, as distilling and brewing are sperate techniques but a lateral merger would lead to cost cutting... Hope that helped :)


What is a Real world examples of lateral merger?

First of all a definition: A lateral merger/takeover is where a business merges with a business who makes similar goods to it but who are not in competition with each other. Now a real world example of that would be the 2008 takeover bid from Mars to buy Wrigleys. Mars produces Chocolate bars, whereas Wrigleys produce chewing gum. These goods are both confectionary good, i.e. very similar, but they dont compete with each other directly. This would be an example of a lateral merger.


What are types of merger?

Purchasing Merger Consolidation Merger


What is merger reserve?

WHat is a merger reserve?


What is the Definition of merger and acquisition?

What is merger and aquisition?


Is aflac involved in a merger?

if you are involved in a merger


What is the biggest merger of all time?

The biggest merger of all time is the America Online and Time Warner merger. The merger is valued at $186.2 billion dollars.


What is it called when two or more companies work together?

joint venture


What are the three types of business mergers?

Three types of mergers are: * Horizontal Merger * Vertical Merger * Conglormarate Merger


Was there a merger in the NHL?

The WHA-NHL Merger occured in 1979.


What is the duration of The Ultimate Merger?

The duration of The Ultimate Merger is 3600.0 seconds.


Meaning of merger?

Merger is the when two or more forms or parties unite