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It will vary obviously on what you are selling what the ad looks like and what your offer is I offer a service with a coupon an expiration date for a sense of urgency i lean towards doing black and white ink on card stock colored paper which is less than half the amount of color try to get a day where there is no other ads or only a couple in the paper In my case it goes from 5-7 calls per 1,000 but have received higher response rates in more affluent subdivisions this response rate will widely vary depending on your industry what is it you do maybe i can help

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13y ago
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8mo ago

The response rate to newspaper inserts typically ranges from 1% to 5%. However, this can vary based on factors like the offer, target audience, and design of the insert. It's important to track and analyze response rates to optimize future campaigns.

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Q: What is the industry response rate to newspaper inserts?
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