0
What the difference between target marketing and satisfaction of consumer demands?
Target marketing is about identifying and focusing on specific groups of consumers who are most likely to buy your product. For example, If I sell sports shoes, I might target young athletes.
Satisfaction of consumer demands is about ensuring those consumers are happy with what they buy, meeting their needs and expectations. So, if the athletes buy my shoes, I ensure they're comfortable, durable, and stylish to keep them satisfied.
To conclude, target marketing is about finding the right customers, and satisfying consumer demands is about keeping those customers happy.
Target marketing and satisfying consumer demands are closely related but focus on different aspects of marketing strategy.
Target Marketing:
Definition: Identifying and focusing on specific consumer groups likely to purchase a product, using criteria like Demographics, psychographics, behavior, or geography.
Objective: Tailoring marketing efforts with customized messaging and targeted advertising for these segments.
Approach: Involves research to understand segments and develop strategies to engage them.
Satisfying Consumer Demands:
Definition: Ensuring products or services meet or exceed consumer expectations and deliver value.
Objective: Providing solutions that fulfill needs and enhance experiences, leading to customer loyalty.
Approach: Involves understanding preferences, monitoring trends, and improving based on feedback.
For example, a company selling high-end athletic shoes might use target marketing to focus on avid runners by creating ads and product lines tailored to their needs. To satisfy consumer demands, they would ensure the shoes meet performance expectations through feedback and design improvements. Combining these strategies enhances relevance and customer satisfaction.
If we summarize, target marketing focuses on specific consumer segments to tailor marketing efforts, while satisfying consumer demands ensures that products or services meet expectations. Effective strategies integrate both approaches to build customer loyalty and satisfaction.
Add your answer:
Earn +20 pts
What is the difference between consumer marketing and business marketing?
Business Marketing refers to the sale of either products or services or both by one organization to other organizations that further resell the same or utilize to support their own system. On the other hand, Consumer Marketing refers to the transaction of goods and services between organizations and potential customers.
What is the difference between consumer and industrial marketing?
In a consumer market the consumer uses the product for personal use but in an industrial market the industry uses the products as supplys or/ and to do operations
Describe the interrelationship between consumer behaviour and the marketing concept?
Describe the interrelationship between consumer behaviour and the marketing concept
What is the difference between marketing and retailing?
marketing is a wider concept whereas retailing is just an part of marketing marketing is creation of demand for goods and services whereas retailing is selling the goods and services. marketing is done in various form such as wholesale, distributor's whereas retailing is done from a particular point marketing focuses on overall consumer's needs and satisfaction whereas retailing only focuses on their own customers to whom they have to sell marketing emphasis on overall customer satisfaction whereas retailing emphasis on selling the profit to earn more and more profit. marketing is directly connected the over all chains whereas retailing is related to directly consumer. by akhil agarwal (ca-ipcc and bba 3rd year)
Difference between marketing objective and communication objective?
communication objectives awareness attitude satisfaction trail purchase or repurchases marketing objectives are product price place and promotion and different channels
What is the difference between consumer market and business market?
I think There is a little difference between consumer marketing and bussiness marketing. Which is mainly depend on their purpose of business and the business size. Business marketing is essential for growing up their product where consumer marketing is quite different which is realated their daily needs.
What is the difference between consumer marketing and business marketing?
Business Marketing refers to the sale of either products or services or both by one organization to other organizations that further resell the same or utilize to support their own system. On the other hand, Consumer Marketing refers to the transaction of goods and services between organizations and potential customers.
What is the difference between consumer and industrial marketing?
In a consumer market the consumer uses the product for personal use but in an industrial market the industry uses the products as supplys or/ and to do operations
What is the difference between marketing concepts and marketing management concepts?
demand management and consumer relationship
Describe the interrelationship between consumer behaviour and the marketing concept?
Describe the interrelationship between consumer behaviour and the marketing concept
What is the difference between marketing and retailing?
marketing is a wider concept whereas retailing is just an part of marketing marketing is creation of demand for goods and services whereas retailing is selling the goods and services. marketing is done in various form such as wholesale, distributor's whereas retailing is done from a particular point marketing focuses on overall consumer's needs and satisfaction whereas retailing only focuses on their own customers to whom they have to sell marketing emphasis on overall customer satisfaction whereas retailing emphasis on selling the profit to earn more and more profit. marketing is directly connected the over all chains whereas retailing is related to directly consumer. by akhil agarwal (ca-ipcc and bba 3rd year)
Difference between marketing objective and communication objective?
communication objectives awareness attitude satisfaction trail purchase or repurchases marketing objectives are product price place and promotion and different channels
What is the Difference between Kotler's marketing definition and AMA marketing definition?
answering "What is the Difference between kotler's marketing definition and AMA marketing definition?"
Differentiate between direct marketing and indirect marketing?
The difference between direct marketing and indirect marketing.
What is the difference between sales and marketing with example?
Sales is a narrow concept. It is Money oriented , whereas Marketing is a broad concept. It is a Money and Customer satisfaction oriented....When customer is satisfied with product only then he'll purchase that product..
What is the difference between marginal utility and indifference curve?
Marginal utility is the satisfaction a consumer receives from consuming an additional unit of a good The indifference curve shows different combinations of 2 goods that the consumer is indifferent towards
What is the difference between total quality management and total quality marketing?
Total quality marketing is a subset of Total quality management (TQM) If TQM believes that all the management processes are focused on the achievement and improvement of customer satisfaction then total quality marketing is how the marketing department should operate.
