answersLogoWhite

0


Best Answer

A social and managerial process by which individuals and groups obtain what they need and want through creating and exchanging products and value with others.

User Avatar

Wiki User

βˆ™ 12y ago
This answer is:
User Avatar

Add your answer:

Earn +20 pts
Q: What is the role of marketing in an organization?
Write your answer...
Submit
Still have questions?
magnify glass
imp
Related questions

What is the role and importance of marketing organization in achieving marketing objectives?

The role and importance of marketing organization in achieving marketing objectives is simple. The more organized a market the more clear the objective is to the buyers.


How the sales executive plays a linch pin role in the marketing wheel of the organisation?

Highlights how the sales executive plays a 'lynch pin' role in the marketing 'wheel' of the organization.


What roles does the marketing department play in the business?

As marketing gains increasing prominence as an orientation that everyone in the organization shares and as a process that all functions participate in deploying, a critical issue that arises is the role of the marketing function. Specifically, what role should the marketing function play, and what value does the marketing function have, if any, in an organization that has a strong market orientation? A functional marketing organization refers to the concentration of the responsibility for marketing activities (knowledge and skills) within a group of specialists in the organization.1 The benefits of functional structures are well documented and include enhanced efficiency and ability to develop specialized, distinctive capabilities.


What is the role of IT in the different sectors of marketing?

The IT department helps the marketing department communicate with other departments in the organization. It also helps them organize the research marketing professionals gather.


How different is a marketing manager from a commercial manager in an organization?

the difference lies in the varied roles of a commercial manager as opposed to the relatively limited and linear role of a marketing manager


Identify the role of marketing objectives in developing a marketing plan?

Product introduction or innovation. Sales or market share. Projected profitability. Pricing. Distribution. Advertising. Team organization.


Role of relationship marketing?

role of relationship in marketing?


What is the role of the marketing and finance department?

Marketing = the role is to project capabilities of the organization or features of the product produced by it either through advertisement or company brochures, specific promotions in industrial exhibitions...etc. Finance = To manage the funds within the organization either through budgets or making allocations to various activities in the organization. Control $ $ that is being spent by organization so that you spend withing limits i.e. Spending and Earnings are properly balanced.


What is the role of marketing research?

what is the role of marketing research in organisations


Discuss the role of government in rural marketing?

role of government in rural marketing


In today's world marketing should be done by employees in an organization?

In today's world, marketing should be done by ________ employees in an organization.


Role of relationship marketing in personal selling?

role of relationship marketing in personal selling