we can differentiate between promotion and sales promotion in the following points: 1. meaning 2. scope 3. memory and 4. costs
In sales letter you urge consumer while in sales promotion letter you induce the customer.
A promotion is made to encourage the sales process in the store or place of purchase. Advertising is the delivery of the message to the consumers making them aware that a promotion even exists.
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market orientation mean market making for product. it is a long term prospective of the business.A firm using a sales orientation focuses primarily on the selling/promotion of a particular product, and not determining new consumer desires as such
we can differentiate between promotion and sales promotion in the following points: 1. meaning 2. scope 3. memory and 4. costs
In sales letter you urge consumer while in sales promotion letter you induce the customer.
A promotion is made to encourage the sales process in the store or place of purchase. Advertising is the delivery of the message to the consumers making them aware that a promotion even exists.
no difference
log onto hub-for-professional.blogspot.com i will upload there for my friends convinence.
market orientation mean market making for product. it is a long term prospective of the business.A firm using a sales orientation focuses primarily on the selling/promotion of a particular product, and not determining new consumer desires as such
Sales promotion is publicity sort after and awareness of the products you have for sale, advertising and such. Direct Marketing is defining your customer base, and targetting them direct on a one to one basis.
Sales value is the amount of money spent on products in a particular market, but the sales volume measures the precise number of units sold in the market.
Advertising is the common practice of marketing a product. A sales promotion is something that doesn't last long. For instance, a buy one get one free promotion is a sales promotion.
One has more sales $ in the market than the other does.
Sales promotion techniques of Nokia included making their quarterly sales public. Nokia also penetrated the market with new technology, such as MMS and polyphonic ringtones.
buisness