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Q: What is international promotion mix?
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Marketing mix differ in domestic and international environment?

The marketing mix differs in the domestic and international environments due to their varied dynamics. The marketing mix refers to the price, product, promotion and place which will be different in terms of the targeted audience for domestic and international markets.


Distinguish between Marketing mix and Promotion mix?

The Marketing Mix is the 4ps • price • promotion • placemen • product. The promotion mix is • Personal Selling • Sales Promotion • Public Relations • Direct Mail • Trade Fairs and Exhibitions • Advertising • Sponsorship


What factors are considered for determining promotion mix for any given product?

the factors considered when selecting a promotion mix


What is the roles of sales promotion in the promotion mix?

Remind, persuade, and inform.


Meaning of promotion mix?

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What is a Marketing Communications Mix?

A marketing communications mix is the same as a promotion mix and is just another term for promotion mix. There are five marketing communications to put into the mix: Advertising, Sales Promotion, Public Relations, Personal Selling, and Direct Marketing. This basically all boils down to a mix of promotional efforts to bring in sales and increase brand equity.


Features of service marketing?

Features of Service Marketing. It includes the 7 p's namely- product mix, price mix, place mix, promotion mix, people mix, process mix, physical evidence mix. Unlike in marketing which has only 4 p's (product, price, place, promotion).


What are 5 elements of promotion mix?

Direct Marketing Personal Selling PR Advertising Sales Promotion


What are the different tools of promotion mix?

Promotion mix is a term used to describe a combination of different advertising methods. There are 5 main methods used. They are advertising, personal selling, sales promotion, direct selling, and public relations.


What are the major objectives of promotion strategy in a manufacturing and Marketing organization Suggest suitable promotion mix in the following?

(a) What are the major objectives of promotion strategy in a manufacturing and Marketing organization? Suggest suitable promotion mix in the following categories : i) Banking Services ii) Smart phones iii) Mineral Water


What is eBay marketing mix?

Product Price Places Promotion


What are the components of a marketing mix?

product, place, price, and promotion