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Guerrilla marketing is using unconventional or untraditional methods to promote a product, business or service.

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Q: What is guerrilla marketing?
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Related questions

Difference between traditional marketing and guerrilla marketing?

In traditional marketing, the primary investment is money. In guerrilla marketing, the primary investment is time, effort, and creativity. Traditional marketing is designed for big companies with large budgets. Guerrilla marketing is designed for small businesses.


Where can one find more information on Guerrilla Marketing for job hunters?

There are many ways one can find information about Guerrilla Marketing for job hunters. There are many relevant books you can purchase from Amazon, and also by visiting the official Guerrilla Marketing website.


What is the purpose of guerrilla marketing?

The purpose of guerrilla marketing is to subtly introduce a product into the market without disrupting the flow of goods. Such examples include facebook and onestopshop.


What does Guerrilla advertising mean?

Guerrilla advertising means to advertise by association in a way that the targeted audience does not know that they have been advertised. You can learn more about Guerrilla Marketing at the Wikipedia website.


Where can one find a good guide on guerrilla Marketing?

Guides on guerilla marketing can be found at most book stores. Guerilla marketing is a form of advertising and marketing, getting noticed in an unconvetnional way.


What has the author JAY CONRAD LEVINSON written?

JAY CONRAD LEVINSON has written: 'GUERRILLA MARKETING'


What is an example of cheap marketing?

An example of cheap marketing is guerrilla marketing tactics, which aims to put advertisements in surprising situations. An example is putting a label on fruits on a public fruit tree.


What is the objective of guerrilla marketing?

Guerilla marketing is designed to capture people's attention and quickly engage them in a campaign. It is expected or hoped that this will turn a campaign viral.


What is gorilla marketing?

== == Guerrilla Marketing is considered to be a non-conventional way to market a product. It's unexpected, random, grabs your attention.Internet marketing is sometimes considered guerrilla. So is street teams, car wraps, postering, random events, flyer/sample distribution, t-shirt ads, street chalk. Basically anything you can think of that isn't part of a conventional media buy (like TV, print, radio, billboards, etc).Check out www.guerrillaadvertising.ca for more information on various guerrilla campaigns!Advertising targeted at gorillas or ads featuring gorillas. For information about guerrilla marketing see http://wiki.answers.com/Q/What_is_guerrilla_marketing


What type of products does Guerrilla marketing advertise?

Guerrilla markeing advertises i guess is a way to promote things in unusual way. Surprise encounters in public places, stunts and silly promotions. All very inexpensive, is the goal i guess. Instead of the expensive marketing tactics some companies rely on.


What has the author Robert J Kaden written?

Robert J. Kaden has written: 'Guerrilla marketing research' -- subject(s): Business, Management, Marketing research, Nonfiction, OverDrive, Small business


Is Guerrilla marketing one of the element of marketing mix?

Guerilla marketing is a powerful low-cost unconventional strategy that is integral to the marketing mix. It merges public relations and publicity tactics to attract attention, often through outrageous disruptive means (graffiti, sticker bombing, flash mobs).