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The answer to this is Yes and No. To be real though, good marketing is NOT demand driven since if you are good at marketing, then you can take something that no one has ever seen or heard of and make it VERY popular and in GREAT demand. As a product or business matures and more and more customers become active in buying the good or service, then the marketing can begin to become a bit demand driven. Good examples: light bulb, automobiles, and many foods. Before the light bulb, no one demanded light without whale oil or candles. They just wanted light. When the light bulb was introduced, it was easy to see how much easier it would be to just flip a switch and wa-lah=light. Once several hundred people had light bulbs, everyone one wanted one. The advertising was about the ease of use. Not cheaper to use since electric was for the wealthy. It was marketed as more reliable than oil and candles and safer. It was also marketed as easier to use since you plugged it in and that was it.
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Demand states in marketing with examples?
negative demand
What is the first step of the marketing process?
design a customer driven marketing strategy
What is customer driven marketing strategy?
kjl
What is de marketing?
marketing where the goal is reducing the demand for goods and/or services
Can marketing stimulate demand?
yes
What are different market situations?
1. Negative demand =conversational marketing 2. No demand= stimulation marketing 3. Latent demand= development oriented marketing 4. Irregular demand= synchro marketing 5. Falling demand = re marketing 6. Full demand = maintenance marketing 7. Overfull demand =overfull demand unwholesome demand = counter marketing
What are the different market situations?
1. Negative demand =conversational marketing 2. No demand= stimulation marketing 3. Latent demand= development oriented marketing 4. Irregular demand= synchro marketing 5. Falling demand = re marketing 6. Full demand = maintenance marketing 7. Overfull demand =overfull demand unwholesome demand = counter marketing
Marketing management is demand management explain?
Marketing management demand management?
What has the author Marcos Fava Neves written?
Marcos Fava Neves has written: 'Demand driven strategic planning' -- subject(s): Marketing, Planning, Business networks, Strategic planning 'Marketing methods to improve company strategy'
Demand states in marketing with examples?
negative demand
Why marketing management called demand management?
Demand is a desire to own anything which has an ability to pay for it plus willingnes to pay. Marketing stimulus demand through promotion (which can be advertising, sales, publishing, public relation etc). It also fulfil demand by offering appropriate marketing mixes. Marketing is concerned with demand management for customer satisfaction. Thanks
What has driven Africa's trade?
Demand,
What is the first step of the marketing process?
design a customer driven marketing strategy
What is customer driven marketing strategy?
kjl
What are the Applications of Marketing Research?
needs,wants and demand are the applications of marketing
What is de marketing?
marketing where the goal is reducing the demand for goods and/or services
Example of law of demand?
marketing is a great example of law of demand
