The main factors which could influence the marketing mix are:- Finance:The business should consider how much money is to be spent on marketing.- Needs of the market:The business should continue to carry out market research as the business grows, as the needs of customers change over time.- Competitors:The marketing mix can be used as a response the actions of actions of competitors in the market. This may include introducing a rival product or matching new prices.- Technology:The business may change where goods are brought and sold, according to changes in technology. An example of this is the major source of business, the Internet.
The market mix is often referred to as the 4 Ps or the 7 Ps, which are in order:ProductPricePlacePromotionPeopleProcessPhysical EvidenceThe term marketing mix was coined by Neil Borden in 1948 in an article entitled "the concept of the marketing mix" which referred to the 4 or 7 Ps as ingredients within a marketing recipe, which can be use to follow existing recipes, or create new recipes.There is a good infographic called 'The Marketing Mix Made Easy' which explains the marketing mix in more detail, you can find this at http://www.zeno-marketing.co.uk/marketing-clinic/2012/7/5/marketing-mix-made-easy.html
quality is not the element of marketing mix....=)
the objectives of the marketing mix is to excrete
This seems to be the answer you are looking for! marketingfaq.net/2011/11/what-is-marketing-mix/
The main factors which could influence the marketing mix are:- Finance:The business should consider how much money is to be spent on marketing.- Needs of the market:The business should continue to carry out market research as the business grows, as the needs of customers change over time.- Competitors:The marketing mix can be used as a response the actions of actions of competitors in the market. This may include introducing a rival product or matching new prices.- Technology:The business may change where goods are brought and sold, according to changes in technology. An example of this is the major source of business, the Internet.
The market mix is often referred to as the 4 Ps or the 7 Ps, which are in order:ProductPricePlacePromotionPeopleProcessPhysical EvidenceThe term marketing mix was coined by Neil Borden in 1948 in an article entitled "the concept of the marketing mix" which referred to the 4 or 7 Ps as ingredients within a marketing recipe, which can be use to follow existing recipes, or create new recipes.There is a good infographic called 'The Marketing Mix Made Easy' which explains the marketing mix in more detail, you can find this at http://www.zeno-marketing.co.uk/marketing-clinic/2012/7/5/marketing-mix-made-easy.html
What is Starbucks marketing mix?
quality is not the element of marketing mix....=)
the objectives of the marketing mix is to excrete
This seems to be the answer you are looking for! marketingfaq.net/2011/11/what-is-marketing-mix/
examples of marketing mix in mauritius
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The first element in the marketing mix is the product.