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An example of a bandwagon is the making of rainbow loom bands. Joining in the bandwagon simply means joining the trend or going along with what everybody else is doing.

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Q: An example of bandwagon
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What propaganda technique is used in this example You can become one of the millions who already own an Amazing Toy?

The propaganda technique used in this example is bandwagon. It creates a sense of belonging and encourages individuals to join the group of people who already own the product.


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The bandwagon effect literally means jump on the wagon filled with band members of circus clowns. Then one day a ring master named Dan Rice used the phrase jump on the bandwagon because whatever complaint the circus clown had the other clown followed. So the bandwagon effect is just when any persuasive element being advertised or shown is capable of persuading any body to join with that movement. You see on TV that everyone is buying mustangs. Its the new thing, like a trend. So you "jump on the bandwagon" like everyone else and go out and buy a mustang. Advertisers use this a lot in their ads. They like to make people think that everyone is doing it so they will buy it. To some extent, the Obama campaign had a 'bandwagon' aspect to it. The term 'snowball effect' has a similar type of meaning. A bandwagon propaganda is saying that everyone is doing it, and so should you. "Million of women are using the new Mineral make-up foundation" All of the neighbors have put up such beautiful Christmas lights this year; let's decorate our lawn this weekend