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I presume this is the structure of the advertisement industry. For instance a company would communicate with an agency in order to establish and implement an advertisement strategy. Then the agency would communicate with the media - TV, newspapers, radio etc. The final communication would be from the advertisement to the public or target audience.
An advertisement can be a poster but there are various means of advertising.These include:Newspaper AdvertisementsMagazine AdvertisementsTelevision CommercialsRadio Commercials/AdvertisementsDirect MailText MessagesWebsites/Online Advertisements
Advertising is the communication relayed from companies to persuade an audience to purchase their products and its role is to persuade customers.The Indian advertisement is highly growing.
"Yasmine B." Not sure what the ''B'' means, but there you go.
Client Servicing is the Marketing Communication which is done from the client side to the Advertising Agency .It bridges the gap between Client and Agency as the communication needs to be transferred from the Client side so as to what changes are sugessted in an ad and therefore Communication is the most important aspect.