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Beyond the reference to leadership, the company Vision doesn't provide much specific guidance, so Boeing employees are also provided with a set of Boeing Business Imperatives, which Boeing believes will help the company achieve its vision. The Boeing Business Imperatives are:

  • "Detailed customer knowledge and focus that understand, anticipate and respond to customer needs.
  • Large-scale systems integration that continually develops and advances technical excellence.
  • A lean enterprise characterized by efficiency, supplier management, short cycle times, high quality and low transaction costs."

Additionally, Boeing has crafted a specific set of values which defines how its employees behave and do business and represent the company in all transactions. The Boeing Values are: "Leadership - We will be a wo

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Q: What are Boeing's mission objectives and distinct competency?
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