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The purpose of conducting a story mapping exercise is to visually outline the flow of a project or task, breaking it down into smaller, manageable components. This helps in organizing and prioritizing tasks effectively by providing a clear overview of the project's requirements and dependencies, allowing teams to identify key milestones and prioritize tasks based on their importance and impact on the overall goal.

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Q: What is the purpose of conducting a story mapping exercise and how can it help in organizing and prioritizing tasks effectively?
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