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The phrase "who dat?" is a registered trademark of the Who Dat Corporation of San Antonio, TX; it was registered in August, 2010. The following goods and services were named in the application:

IC 034. US 002 008 009 017. G & S: Lighters for smokers; Lighters not of precious metal; Match boxes; Match boxes not of precious metal; Match boxes of precious metal; Match holders; Smokers' articles, namely, cigar storage tubes; Tobacco jars; Tobacco pouches; Tobacco tins; Tobacco water pipes; Tobacco, cigars and cigarettes

IC 043. US 100 101. G & S: Arena services, namely, providing facilities for sports, concerts, conventions and exhibitions; Bar and restaurant services; Booking of catering services for others; Cafe and restaurant services; Charitable services, namely, providing child care for special needs children and their siblings; Charitable services, namely, providing food to needy persons; Charitable services, namely, providing potable water to those in need; Coffee and juice bar services; Coffee-house and snack-bar services; Consulting services in the field of hospitality; Leasing of metal and non-metal buildings for temporary use purposes; Making hotel reservations for others; Making reservations and bookings for others for accommodations and meals at health spas; Mobile cafe services for providing food and drink; Night club reservation services, namely, arranging for cocktails and table service reservations at night clubs and night club events; Provide a website for making reservations and booking of eco-lodging; Providing a database in the field of recipes and cooking information; Providing a web site featuring a searchable collection of alcoholic and non-alcoholic cocktail recipes; Providing a web site where users can post ratings, reviews and recommendations on wines for wine appreciation purposes; Providing advice to tourists and business travelers on hotel and restaurant destinations; Providing an online computer database to consumers concerning recipes, ingredients and cooking information; Providing banquet and social function facilities for special occasions; Providing information, news and commentary in the field of dining; Providing of food and drink; Providing on-line reviews of restaurants and hotels. Providing personalized information about hotels and temporary accommodations for travel via the internet; Providing social meeting, banquet and social function facilities; Provision of conference, exhibition and meeting facilities; Provision of food and drink in restaurants; Restaurant services

The same entity registered "who dat?" in September 2010 for the following goods and services:

IC 033. US 047 049. G & S: Alcoholic Beverages except beers; Prepared alcoholic cocktail; Spirits.

At that time, the corporation asserted it had been using the phrase in commerce since 1983.

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