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To build a marketing career with growth potential, you'll need creativity, research skills, and the ability to be good with both people and numbers. A great asset to a marketing firm is equally skilled at interpersonal interaction (giving a presentation in a boardroom or treating a difficult client with kid gloves) and at crunching numbers (gleaning insight from statistics about the successes and failures of a marketing campaign, or comparing your client's Demographics to those of the competition.) It's not easy, but the good news is that it's a growth industry: according to one report the number of marketing managers alone is expected to grow by 14.4% between now and 2016.

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Quanlities required include: confidence and resilience, strong communication and negotiation skills, numeracy, analytical ability, commercial awareness, eagerness to take responsibility and competitive streak

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Q: What are the strengths needed for a marketing job?
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