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  • Two types of distribution channels exist: indirect and direct.

Indirect Channel
  • The indirect channel is used by companies who do not sell their goods directly to consumers. Suppliers and manufacturers typically use indirect channels because they exist early in the supply chain. Depending on the industry and product, direct distribution channels have become more prevalent because of the internet.

Direct Channel
  • A direct distribution channel is where a company sells its products direct to consumers. While direct channels were not popular many years ago, the Internet has greatly increased the use of direct channels. Additionally, companies needing to cut costs may use direct channels to avoid middlemen markups on their products.

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Q: What are the two main channels of distribution?
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What is channel distribution?

Channels of distribution means the units a product goes through, from a manufacturer to a customer. Usually through every channel or unit the product goes through, the cost of the product is raised by the organization as profit to itself. By zero channels of distribution this means the product goes from the producer- customer directly By 1 channels of distribution means the product goes from maybe the producer-retailer- customer By 2 channels of distribution the product goes from producer- agent- retailer- customer By 3 channels of distribution the product goes from producer- agent- wholesaler- retailer- customer


What distribution channels are used by LUX?

one level channel


What is physical distribution in marketing?

Physical distribution is the set of activities concerned with efficient movement of finished goods from the end of the production operation to the consumer. Physical distribution takes place within numerous wholesaling and retailing distribution channels, and includes such important decision areas as customer service, inventory control, materials handling, protective packaging, order procession, transportation, warehouse site selection, and warehousing. Physical distribution is part of a larger process called "distribution," which includes wholesale and retail marketing, as well the physical movement of products.


What is the main objective of idbi bank?

initiating steps for technological upgradation and modernisation of existing units; expanding the channels for marketing the products of the small scale sector; and


Eight functions of distribution channel?

There are a number of functions of distribution channel marketing. The main use of distribution channel marketing is to provide a link between product and consumer. Other functions include information gathering, promotion, and matching. Negotiations, physical distributions, financing, and risk taking are also functions of some distribution channel marketing. All these functions are necessary for success in any market.

Related questions

What is the history of distribution channels in Nigeria?

what is the history of distribution channels in Nigeria? what is the history of distribution channels in Nigeria?


What are the factors affecting distribution channels in marketing?

There are many factors that affect distribution channels, the main factors that affect distribution channels are transport, taxes, expenses, licences that countries are bound to have if the goods are being distributed abroad, Time delays due to weather conditions and etc..


What are the factors that affect distribution channels in marketing?

There are many factors that affect distribution channels, the main factors that affect distribution channels are transport, taxes, expenses, licences that countries are bound to have if the goods are being distributed abroad, Time delays due to weather conditions and etc..


What is the history of distribution in Nigeria?

what is the history of distribution channels in Nigeria? what is the history of distribution channels in Nigeria?


What are nestles distribution channels?

Physical Distribution


How does one manage relations in different distribution channels?

How does one manage relations in different distribution channels?"


What are the roles of distribution channels in marketing of products?

describe the types of distribution channels that can be use in the marketing of a product or service


What are the different types of distribution channels?

A distribution channel is the method a company uses to get their products into the marketplace for consumer useThe two types of distribution channels are indirect and direct.The indirect channel is used by companies who do not sell their goods directly to consumers.Distributors, wholesalers and retailers are the indirect channels.A direct distribution channel is where a company sells their products direct to consumers. Selling agents and Internet sales are two types of direct distribution channels.


Types of distribution channels in rural marketing?

various type of distribution channel


What are two reasons governments protect the interest of the distribution channels in their economies against foreign threats?

I feel that, governments protects the distribution channels against foreign threats to prevent local industries being outwitted by multinationals and also in protecting their culture.


What channels of distribution used by Cadbury?

Cadbury's distribution channels include the manufacturing warehouses where the chocolate production takes place. The first distribution channel is manufacturer, then wholesaler, then retailer such as for example; ASDA, Sainsbury's, Newsagents shops, and other convenience stores. Then it is the consumer, which is the end result of the channels of distribution for Cadbury's.


What is channel distribution?

Channels of distribution means the units a product goes through, from a manufacturer to a customer. Usually through every channel or unit the product goes through, the cost of the product is raised by the organization as profit to itself. By zero channels of distribution this means the product goes from the producer- customer directly By 1 channels of distribution means the product goes from maybe the producer-retailer- customer By 2 channels of distribution the product goes from producer- agent- retailer- customer By 3 channels of distribution the product goes from producer- agent- wholesaler- retailer- customer