expansion
The process of expanding business opportunities through additional market potential of an existing product. Diversification may be achieved by entering into additional markets and/or pricing strategies.
Reliance is pursuing unrelated diversification strategy, it is conglomerate and has expanded into various markets; namely power sector, telecommunications, infrastructure, retail etc.
Diversification allows for firms to move away from relying on single brand/service lines. It also allows for them to survive by adapting to changing markets and demographics.
Reduces risks to investors
Procter & Gamble
Procter & Gamble
moving from what you were offering to a total new product, for example,if you were manufacturing clothes and then you move to food industries is a good example of unrelated diversification.
Unrelated diversification means moving from what you were offering to a total new product. This is like if you were offering clothes through a cloth industry, then moving onto the food industry.
market development, market penetration, product development, diversification
Different diversification rates for two clades of animals.
Different diversification rates for two clades of animals
Different diversification rates for two clades of animals.
Hell to the prof
Related diversification occurs when a company expands its existing products or markets.
what are the major advantage and disadvantage of concentric diversification?
Google applies many different types of diversification.