Clear: Your messages need to be clear if they are to be effective.
Concise: If you want your messages to be read by busy people, make them brief. Say what you need to say, and say no more (while maintaining goodwill, of course). Remove all words phrases and sentences that serve no purpose. You can also eliminate wordiness by substituting one word for wordy, overused expressions.
Concrete: You have a choice in your writing to use concrete (specific) or abstract (vague) words. They both have a place in business writing. However, concrete terms are typically more accurate and, in some cases, more believable.
Correct: Correctness in business writing includes spelling, grammar, punctuation, and format. For spelling, punctuation, and grammar, you should keep a dictionary and a writer's guide at your desk.
Coherent: Messages need to "hang together." Ideas need to flow from one to the next through smooth transitions. You can achieve this by outlining your messages, writing simple sentences and focusing each paragraph on one idea. You can also improve the coherence of your message through parallel structure, connecting words and phrases, and guide posts.
Complete: Check to be sure that your message is complete. Have you included all the information you need to ensure that the other person can do a complete job or make a reasonable decision?
Courteous: Your message should be positive-building goodwill and focused upon the reader. Watch gender specific language and always use proper titles.
7Cs stands for Seven communication skillsthese are 7 Cs :1.completeness2.correctness.3.clarity.4.conciseness.5.concreteness.6.curtsey.7.consideration.
The 7c's of Effective Communication are:1- Completness2- Concisness3- Consideration4- Concreteness5- Clarity6- Courtesy7- Correctness.
Framework of 7Cs compass model are: 7Cs:(C1)Corporation, (C2)Commodity, (C3)Cost, (C4)Communication, (C5)Channel, (C6)Consumer, (C7)Circumstances. example of 7cs - Corporation means the competitor in the same area. e.g. in automobile there are many competitors such as BMW & Toyota etc. - Commodity means the product offered by the company. - Cost = price of the product . - Communication = promotions that offered by the company to communicates with its customers. - Channel:- means the place in 4Ps, e.g. where the company sells its products and to who, which group (government, citizen,companies etc.) - Consumer:- is the customer who buys that products ant it's the important element in the marketing story. - Circumstances:- Besides the customers, there are also various uncontrollable external environmental factors encircling the companies.
Business Communication is communication used to promote a product, service, or organization; relay information within the business; or deal with legal and similar issues. Business Communication encompasses a variety of topics, including Marketing, Branding, Customer relations, Consumer behaviour, Advertising, Public relations, Media relations, Corporate communication, Community engagement, Research & Measurement, Reputation management, Interpersonal communication, Employee engagement, Online communication, and Event management. The Business Communication message is conveyed through various channels of communication, including the Internet, Print (Publications), Radio, Television, Ambient, Outdoor, and Word of mouth. Business Communication is a common topic included in the curricula of the Masters of Business Administration (MBA) program of many universities. There are several methods of business communication, including: Web based communication - for better and improved communication, anytime anywhere ... e-mails, which provide an instantaneous medium of written communication worldwide; telephoned meetings, which allow for long distance oral communication; forum boards, which allow people to instantly post information at a centralized location; and face to face meetings, which are personal and should be succeeded by a written followup.
inerta communication inter communication mass communication group communication
7Cs stands for Seven communication skillsthese are 7 Cs :1.completeness2.correctness.3.clarity.4.conciseness.5.concreteness.6.curtsey.7.consideration.
The 7c's of Effective Communication are:1- Completness2- Concisness3- Consideration4- Concreteness5- Clarity6- Courtesy7- Correctness.
any 4 benefits of making correct use of 7Cs principles in business messages.
The 7Cs of marketing is an extension of the traditional 4Ps (Product, Price, Place, and Promotion) marketing mix. The 7Cs provide a customer-centric perspective and are essential for modern marketing strategies. Here is an explanation of the 7Cs of marketing: 1. Customer: The first "C" in the 7Cs of marketing focuses on understanding the needs, preferences, and behaviors of the target customers. It emphasizes building strong customer relationships, delivering value, and meeting customer expectations. 2. Cost: Cost refers to the pricing strategy of products or services. It involves setting prices that are competitive, perceived as fair by customers, and aligned with the value offered. Balancing cost and value is crucial in attracting and retaining customers. 3. Convenience: Convenience relates to how easily customers can access products or services. It includes factors such as distribution channels, location, ease of purchase, and customer service. Providing convenience enhances the overall customer experience and loyalty. 4. Communication: Communication focuses on effectively conveying messages to target audiences. It involves marketing communication strategies, branding, advertising, public relations, and customer engagement. Clear and consistent communication helps build brand awareness and customer trust. 5. Content: Content refers to the information, storytelling, and messaging used to engage customers. It includes the quality of content, relevance to target audiences, and alignment with customer needs. Compelling content can attract, educate, and retain customers. 6. Consistency: Consistency involves aligning all aspects of marketing efforts to create a unified and coherent brand experience. It includes consistency in messaging, branding, customer service, and product quality across all touchpoints. Maintaining consistency builds credibility and trust with customers. 7. Contextual Marketing: Contextual marketing emphasizes delivering personalized and relevant experiences based on customer data, behavior, and preferences. It involves leveraging technology and data to tailor marketing messages and offers to individual customers, increasing engagement and conversion rates. In summary, the 7Cs of marketing provide a comprehensive framework for businesses to develop customer-centric marketing strategies. By focusing on customer needs, value creation, effective communication, and personalized experiences, organizations can enhance customer satisfaction, drive sales, and build long-term relationships with their target audience. Sources
Framework of 7Cs compass model are: 7Cs:(C1)Corporation, (C2)Commodity, (C3)Cost, (C4)Communication, (C5)Channel, (C6)Consumer, (C7)Circumstances. example of 7cs - Corporation means the competitor in the same area. e.g. in automobile there are many competitors such as BMW & Toyota etc. - Commodity means the product offered by the company. - Cost = price of the product . - Communication = promotions that offered by the company to communicates with its customers. - Channel:- means the place in 4Ps, e.g. where the company sells its products and to who, which group (government, citizen,companies etc.) - Consumer:- is the customer who buys that products ant it's the important element in the marketing story. - Circumstances:- Besides the customers, there are also various uncontrollable external environmental factors encircling the companies.
Business Communication is communication used to promote a product, service, or organization; relay information within the business; or deal with legal and similar issues. Business Communication encompasses a variety of topics, including Marketing, Branding, Customer relations, Consumer behaviour, Advertising, Public relations, Media relations, Corporate communication, Community engagement, Research & Measurement, Reputation management, Interpersonal communication, Employee engagement, Online communication, and Event management. The Business Communication message is conveyed through various channels of communication, including the Internet, Print (Publications), Radio, Television, Ambient, Outdoor, and Word of mouth. Business Communication is a common topic included in the curricula of the Masters of Business Administration (MBA) program of many universities. There are several methods of business communication, including: Web based communication - for better and improved communication, anytime anywhere ... e-mails, which provide an instantaneous medium of written communication worldwide; telephoned meetings, which allow for long distance oral communication; forum boards, which allow people to instantly post information at a centralized location; and face to face meetings, which are personal and should be succeeded by a written followup.
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inerta communication inter communication mass communication group communication
Verbal Communication, Non-Verbal Communication,Written Communication and Visual communication
intrapersonal communication
area communication is are non-verval communication,verval communication and written communication
Communication can be categorized into formal and informal communication. The three types of formal communication are horizontal communication, upward communication and downward communication.