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KODAK INSTAMATIC was a brand designation that Kodak introduced in 1963. "Instamatic" referred to the process of loading the film into the camera "instantly": a cartridge, drop-in-loading system made it simple for amateurs to load and unload conventional film that was developed by conventional methods.

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βˆ™ 12y ago
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βˆ™ 14y ago

Until the "Instamatic", loading film in a camera was somewhat tricky for a fair number of people. With the "Instamatic" the film was in a cassette not unlike a cassette recording tape (oh my am I dating myself or what) that just popped in the back of the camera that was especially designed to accept the cassette. It was primarily for lower priced cameras, and if you want to think of it this way is not unlike a disposable camera today in the sense that the film is already in place; all you have to do is aim and shoot.

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Q: Why was the instamatic camera invented?
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When was the Kodak instamatic camera invented?

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