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Chevrolet's logo is referred to as the bowtie, and was actually inspired by wallpaper.

That is one story as told by Margaret Durant the daughter of W.C. Durant, the founder of Chevrolet. W.C. confirmed the story. However W.C. Durant's wife says he saw it in a newspaper ad for another product at the dinner table and like it.

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Q: What is the name of Chevrolet's logo?
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