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because they get cash straight away, but have to wait for months+ to get the full amount paid in installments. Plus when you say your buying today you get it cheaper when you wave the 'cash amount' in their direction as opposed to going away and maybe buying it from someplace else, they want to close the sale.

to attract more customers to purchase their goods, to get everything sold to bring in new stock in the organisation.

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Q: Why do companies offer a cash discount?
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