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What is brand fatigue?
When the brand manager or someone at the top in an organization becomes prematurely bored of their own brand even though the consumer has not, the company tries to reposition that brand frequently even though it is not required. Such a brand is said to be going through a brand fatigue.
What is a brand name for Preshrunk?
What is a brand name for Preshrunk (Cloth)
What is individual brand name?
An individual brand name does not identify a brand with a particular company. For example, take the case of Heinz. Heinz is a leading global food manufacturer with a very strong family brand. However, it also operates many well-known individual brand names. Examples include Farleys (baby food), Linda MacCartney Foods (vegetarian meals) and Weight Watcher's Foods (diet/slimming meals and supplements). Why does Heinz use individual brand names when it has such a strong family brand name? There are several reasons why a brand needs a separate identity - unrelated to the family brand name: • The product may be competing in a new market segment where failure could harm the main family brand name • The family brand name may be positioned inappropriately for the target market segment. For example the family brand name might be positioned as an upmarket brand for affluent consumers. • The brand may have been acquired; in other words it has already established itself as a leading brand in the market segment. The fact that it has been acquired by a company with a strong family brand name does not mean that the acquired brand has to be changed.
How a luxury brand can broaden its appeal without diluting its brand image?
Alala is a luxury activewear brand with sophisticated styling and a downtown attitude. cutt.ly/rje9Bo5
What is compensatory decision rule?
consumer evaluate the each brand in terms of each brand attribute and assign weighted score and at last select that brand which gets highest score
What is the worlds best jeans brand?
Samauri
Worlds most used car brand?
BMW
Is tropicana the worlds no1 juice brand?
yes it world's best selling juice brand.
Which is the worlds best no one brand in mobile company?
Samsung
What is the worlds most expensive girls clothing brand?
Gucci :D
Which is the worlds no 1 shoe brand?
Nike is widely regarded as the world's number one shoe brand in terms of sales, popularity, and market presence.
What is Under armor's vision statement?
To be the worlds #1 performance athletic brand.
What brand of sunglasses is the best selling?
Oakley makes the worlds best selling glasses.
Is traxxas a good RC brand?
In my suggestion traxxas is the best brand plus all of there stuff is made in the USA and they made the worlds fastest and most aerodynamic RC car
What is the most popular brand of wedding ring?
Zale's is the worlds largest jeweler and they make the most wedding rings.
What is vision statement of GE and American Express?
American Express it " to become the worlds most respected service brand"
What impact did Coca-Cola have on the world?
Coke changed the world by being the worlds largest brand of soda EVER!!!
