answersLogoWhite

0


Best Answer

Afribrand, a firm that used to specialise in marketing products to street hawkers, was mystified when the new biscuits it supplied were simply not bought. After a while the reason became clear. Street hawkers traditionally bought broken, rejected biscuits from biscuit factories, so the new, whole, unscathed biscuits did not satisfy their needs. As a result, they simply did not buy them. To be able to sell their biscuits, Afribrand had to break them before selling them to the street hawkers! In other words, Afribrand realised that for exchange (sales) to take place, they had to satisfy the needs of their customers.

User Avatar

Wiki User

15y ago
This answer is:
User Avatar

Add your answer:

Earn +20 pts
Q: What is an example for consumerism?
Write your answer...
Submit
Still have questions?
magnify glass
imp
Related questions

Is an example of consumerism?

Buying from mail-order catalogs.


What is an example is consumerism?

buying from mail-order catalogs


Which of these was not something associated with the hippie movement?

consumerism


What is the significance of consumerism in Indian context?

significance of consumerism


Which is an example of consumerism?

buying from mail-order catalogs


How did consumerism change during the Eisenhower administration?

how did consumerism change during the eisenhower administration


What is a synonym for consumerism?

Consumerism is a movement seeking to protect consumers against improperly labeled or shoddy merchandise. There is no synonym.


How do you use the world consumerism in a sentence?

Consumerism can be defined as a social movement seeking to augment the right of buyers in relation to seller


How do you prevent consumerism?

With grees Oo


What order of consumerism of the worm?

Carnivores


What are facts on consumerism?

hh i like this ....


Agent of consumerism in Nigeria?

The government serves as an agent of consumerism in Nigeria. This is a form of legislation which seeks to protect the rights of the consumers in the market.