It doesn't have anything to do with the Death Rows where people await execution, and everything to do with Death Row Records. Basically, a Death Row chain is a piece of bling. It's a neck chain with a pendant in the shape of the Death Row Records logo. Apparently all the rappers on Death Row Records had them. What makes it notorious is someone tried to steal Tupac's from him shortly before Tupac was murdered.
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In 1992
18 mil
their total revenue was 750 million
Dr. Dre(apex)
1994