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The positive impact of media on society is that people are more informed than ever and can theoretically make more educated decisions. The negative impact of media can include people performing violent acts, for instance, in extreme cases.

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13y ago

media's impact on society can be judged from three perspectives - social, economic and political

social impact

1) generating awareness on various social evils like dowry, female foeticide and infanticide etc. this has led to the decline in the incidence of them

2) bringing into focus any atrocities faced by weaker sections of the society. this has brought in a sense of security to the weaker sections. majority groups fear to do any harm to them. in the long run this will bring peace and tranquility among communities.

3)generating awareness on good practices like health, hygiene, nutrition etc there by improving the living standards.

4)media is responsible for the success of green revolution in India during 60's by popularising the usage of high yielding varieties, fertilisers, pesticides and other farm management techniques. green revolution has improved the living standard of poor by enhancing their incomes. many new enterpreneurs from weaker sections of the society emerged. this has enabled them to rise in the social ladder and stay on par with the so called upper castes.

5)media is responsible for generating pan India identity and enabling people to loosen their parochial and narrower identities.

6)media has been showing in new employment opportunities that are availablein the market. this has enabled a comman man with requiste skills to grab them.

7)media is responsible for sensitising our administrators on various issues.

8)media is responsible for spreading in latest fashion vis-a-vis dressing style, cosmetics, hair styles etc

economic impact

1)media is responsible directly for providing employmentopportunities and thereby increasing the living standards of the people.

2) media spreads awareness of a new product launched by a company through advertisements and product reviews. this will increase the demand of industrial goods thereby promoting industrialisation and increase in GDP.

political impact

1)media has been bringing out corrupt practices practised by our political leaders. this has enabled people to make more rational choices when electing their representatives.

2)media has been a major force in mobilising people during elections.

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Q: Impact of media on Indian culture?
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