What is the ethos of ITV?
There are many stations called "channel 4" and without knowing
which one you are asking about, we cannot answer this question. But
I wonder if you are asking about the "ethics" rather than the
"ethos." The "ethos" means the company's characteristics, morals,
and guiding beliefs. Ethics are more related to how an individual
behaves, the person's sense of right and wrong. Most TV stations
say their ethics (and their ethos) involve serving the community,
as well as providing information and entertainment. But while this
is undoubtedly true, American TV stations are generally commercial
in nature, and their main goal is to make a profit.